Guide
Word Count Guide: How Long Should Your Essay, Blog Post, or Novel Be?
"How long should it be?" is one of the first questions in any writing task. Here are the standard targets, and what to do when you're over or under.
Common word count targets
While requirements vary, these are the widely accepted ranges:
- School essay: 500–1,000 words
- College application essay: 250–650 words (check the specific prompt)
- Blog post: 1,000–2,500 words for in-depth articles
- Cover letter: 250–400 words (under one page)
- Short story: 1,000–7,500 words
- Novella: 17,500–40,000 words
- Novel: 70,000–100,000 words (debut authors should aim for the lower end)
Why word count matters
In school and publishing, word counts are hard constraints — going over a limit can get an essay rejected or a submission discarded unread. In online writing, length affects whether readers finish: most people decide within seconds whether a piece is worth their time.
Word count is also a proxy for depth. A 300-word post can state an opinion; a 1,500-word post can argue it with evidence.
Too short? Add substance, not padding
If you're under target, resist the urge to pad. Instead, add an example for each claim, address the obvious counterargument, or explain a term you assumed the reader knew. Each addition makes the piece better, not just longer.
Too long? Cut ruthlessly
If you're over, hunt for these first: filler phrases ("it is important to note that"), redundant pairs ("each and every"), and sentences that restate what you already said. Most first drafts can lose 10–15% of their words and improve.
Characters vs. words
Some limits are in characters, not words — social media posts, meta descriptions (about 155 characters), and SMS messages. As a rough guide, English text averages about 5 characters per word plus a space, so 155 characters is roughly 25 words. The counter shows both so you can check either constraint.
Try it yourself
Put this guide into practice with our free Word Counter — no sign-up, no download.
Open the Word Counter